CLAIRE CHU

Hello, I'm Claire, a Masters of Data Science Graduate utilizing my existing marketing analyst and product management experience to help your Data Science team grow.

Skills & Languages

Tableau Desktop, Online, Server | Deploy, edit, manage reporting views, dashboard, and stories

Python 2 & 3 | anaconda, beautifulsoup, ipython, git, ggplot, matplotlib, numpy, pandas, requests, scipy, scikit, sklearn

R | cluster, curl, ggplot2, knitr, markdown, quantmod, quantreg, randomForest, spatial

JAVA | Processing, P5, D3

SOFTWARE | Adobe Suite, MS Office, MAS90, MongoDB, Django, WireShark, GoPro Studio, Command Line Terminal, SQL, SAS

OS | MAC OS 10 +, WIN XP +

Experience

Data & Reporting Analyst
A&A Global Imports
2020-

Created and maintained a portfolio of dynamic reports for Sales, Operations, Accounting, Finance, Marketing, Shipping, and Purchasing with internal and external data

-   Understand and translate stakeholder analytic requests to data modeler

-   Communicate and document all processes from project start to finish

-   Deliver reliable reporting to optimize stakeholder workflow

-   Maintain Tableau Reporting server, including upgrades, debugging issues, managing users and permissions

Sales & Marketing Administrator
TKO Studios
2019-2020

Managed office operations for Human Resources, Logistics, and Marketing     

-   Klaviyo CRM Analysis: optimized automated email flows and email marketing campaigns

-   Successful product launch, including organization of press packages, packaging and mailing thousands of preorders, with subsequent sales greater than previous releases

-   Shopify backend analysis of sales, order fulfillment, and marketing effectiveness

Senior Product Marketing Analyst
Hawking Technology, Inc.
2014-2015

Analyzed existing sales data and business intelligence trends to build sales strategy with C-level management in development, production, and consumption to expand market and increase sales              

-   test and rollout for 10 products in 2014-2015 season with accelerated growth pattern in comparison to previously released products

-   utilized predictive modeling to develop pricing and sales strategy to improve growth and profitability across distributors, eCommerce, and direct sales (under a 2-tier distribution system)

-   website re-design utilizing A/B testing to optimize consumer conversion and targeting market specific segmentations (technical versus non-technical consumers)

-   maintain A+ content and web analytics for eTailers for SEO promotion

-   developed lean production strategy, minimized costs of product packaging and time to market

Research Analyst
Jumpcut
2013-2014

Worked with the founder/CEO to analyze market trends in social media to promote increased traffic

-   provided key market insight that lead to the development of a targeted marketing campaign

-   tracked keyword cost and conversion results

-   analyzed digital media trends to recommend growing markets

Product Analyst
Hawking Technology, Inc.
2010-2014

Oversaw the data collection for production, distribution, and consumption of key product lines              

-   setup and develop business intelligence for several products that are now listed under Amazon’s top twenty best sellers

-   created multi-media marketing content: YouTube, flash, brochures, pamphlets to increase product and brand awareness

-   reported predictive modeling results for pricing and sales strategy

-   identified targeted audiences to optimize marketing communications through click-thru data from email and web page analytics

-   analyzed ROI of targeted ads through eCommerce

-   researched competitor product performance and strategy

Education

Industry Affiliation

Big Data Day LA Conference
Culver City, CA    
2015, 2016, 2017

Introduction to Data Science
General Assembly, Santa Monica, CA
2015

Publications

"Comparative Study: Reducing Cost to Manage Accessibility with Existing Data," SMU Data Science Review: Vol. 1 : No. 1 , Article 5. Available at: https://scholar.smu.edu/datasciencereview/vol1/iss1/5